Finger Licking Colonel Sanders Helps Rejected Freelance Copywriters Get Back In The Game
Colonel Harland David Sanders left home at the age of 13.
After quitting school in the 7th grade, Sanders starts getting into the wild world of HARD work. He goes to be a steam engine stoker, insurance salesman, secretary, and filling station operator…
I used to be a coal miner for 13 years… but after hearing about Sanders upbringing, I felt like I had it much easier!
Anywayz…
Sanders doesn’t stay at the job for very long, and he’s fired more than a dozen times.
Failing at all of his jobs, Sanders taps into his wild side.
During the Great Depression, Colonel Sander starts a roadside restaurant.
The “secret recipe” unfolds as his pressure cooker method makes some finger-licking fried chicken.
Things are looking up!
But at 65, Sanders retires, signs for social security, and is broke!
Sanders hits the road with his $105 social security check and searches for potential biz partners for his “secret recipe.”
Rejection after rejection. Living in his car. Little food.
Sanders was rejected 1009 times!
After ONE successful negotiation, Sanders gets his “secret recipe” to the world.
Over 1000 rejections, Sanders begins one of the most successful fast-food chains in history.
Today, there are over 20,000 franchises known as KFC!
As you can see, Sanders didn’t give up at 1 or 755 rejections.
It ONLY took 1 to accept his secret recipe.
This is no different from a freelance copywriter’s journey.
Underpaid. Rejected. Tired.
Every failure is an opportunity.
Failure is a feedback loop to “what’s working and not working.”
You can get clients.
All you have to do is look at it with a different lens.
Like Sanders, your copywriting skill is the “secret recipe” for a client and business.
You never know. The next DM or cold email might be the next BIG chapter of your life!