Copywriting Tweet Of Day
I'm a small business owner. We've received 300 applications per job opening this year. We pay a living wage with benefits.
— Dan Price (@DanPriceSeattle) May 6, 2021
There is no labor shortage. There's a shortage of people willing to work for $7.25/hour with no benefits for power-hungry bosseshttps://t.co/OghQ0G0Jmr
I agree with Dan Price. We are heading in big shift!
And Dan is one helluva copywriter! He knows how to relate and get to the core of the reader. No matter if you are a millionaire or making 7.25 an hour.
We all can relate to this shift!
Dan hook: Using numbers (300 applicants and 7.25 an hour) to anchor the analytic brain. And ties it with emotion and relatability with rich and poor.
Great Tweet Dan!
