Psychotainment Copywriting 101: The “Disaster” Formula To Writing Amazing Copy In 24 Hours Or Less

Psychotainment Copywriting 101: The “Disaster” Formula To Writing Amazing Copy In 24 Hours Or Less

My question: How can I start writing engaging copy and stand out from the competition right now???

It’s spooky… Every time I ask God a question, God gives me the answer.

And it happened while huddled around copywriters to unravel secrets, tactics, and strategy.

But I didn’t know where to start and had a bazillion questions.

Instead, I calmed myself down and watched it unfold.

BAM! The magic happens about 30 minutes in!

It all came out without me asking the group!

A great rescue because creative writing meant banging my head against a brick wall.

I’m so happy I discovered a fast solution at this copywriter meet-up!

Here is a formula that turned me into a Psychotainment copywriter…

“Disaster, villain shows himself, moment of grace, get the kingdom.”

Think about it for a sec… Every great film, athlete, book has this formula.

You see, we all have failures, defeat, an unexpected blessing, and a big win.

The key to writing your next ad is researching the disasters of your customers. 

Go to forums and look for words like “frustrated, humiliated, defeated.”

How can you help them solve their deepest pain?

Many marketers focus on how great their “thing” is without focusing on the customer’s pain.

When you switch focus, the copy will all fall into place!