Hot Loads Of Cash In Your Pocket By Tonight

“As soon as you open your mind to doing things differently, the doors of opportunity practically fly off their hinges.” – Jay Abraham

Every Planet Fitness gym gives away free pizza and bagels to its members.

They proved a unique offer to the market – Members don’t worry about meathead bodybuilders giving the evil eye while feasting on jumbo slices of cheese pizza before hitting the treadmill.

Another unique offer is a NO GRUNTING allowed on any inch of the property. And if member grunts, a lunk alarm is set off, and they get canceled on the spot.

While other gyms target bodybuilders, Planet Fitness targets a no-judgment zone.

What can you take from this essay and start stacking big piles of cash in your secret shoebox?

I’ll tell you right now – Declare and show the safety of your “thing” to your market.

Remove the risks.

Get deep down into their psychology and protect their “I hear something scratching at the door… it’s a tiger wanting to eat me!” feelings.

Customers want to see and FEEL bulletproof protection when they buy from you.

Back to Planet Fitness… When prospects discover the low-cost, commitment-free process, they pull out their wallets with cash in hand.

Zero friction and unique offers get to sealing the deal, baby!

It may seem ineffective at first, but money-back guarantees, no contracts, try for 60 days, test drive it now is the love language for the market.  

Grab a post-it note and write it down, “Do they feel safe with me?”