Disney Teaches Billion Dollar Idea To Marketers Suffering From Burnout

Did you join the Disney+ movement?

Hit classics to binge!

Star Wars, Toy Story, The Avengers, Mary Poppins, Bambi, Black Panther, and The Lion King.

Classics and feed our hearts and souls with stories of hero and villain.

But… let’s get to the big picture here.

Let’s jump into the magic machine and hit the movie theater.

Grab your popcorn, Snickers and a warm seat.

The show is about to begin…

Wait for a second… the screen is fuzzy.

This sucks.

Some kind of techie problem back there?

Now what?

Annoying because we have everything set up to be a party — hypnotized by entertainment.

It resembles your biggest business problem.

It’s not that you want to fail.

It’s just… to deep into the forest.

You are standing in the picture, and you can’t see the frame.

It’s foggy. No clear answers. Keep stumbling because you can’t see the path to success.

I have some questions for you.

When is the last time you went for a walk? Or to a concert? Or a theater?

This is the magic of Disney+ and how to find your next big idea.

It’s in your own travels that you can bake into your work, blog, and marketing.

If you talk to a cashier, ask them about where they got their necklace or tattoo.

Hunt for a story. Get information. And document.

It’s MUCH EASIER than trying to create something from scratch.

DOCUMENT!

See your perspective as a documentary.

That means you will a director of your own movie!

So, what is the hero (you) going to do today?

Who or what is the villain?

What conversation will you start?

Who can you call?

What email will you send?

What park will you walk?

What store will have most people?

The world is through your lens.

Talk about it.

That’s it.

Until next time!